Nicely Said Writing for the Web with Style and Purpose Book Recap


“Nicely Said” is a must-read for anyone who wants to master the art of writing for the web. Written by Nicole Fenton and Kate Kiefer Lee, this book is a treasure trove of tips, tricks, and guidelines for creating compelling online content. Whether you’re a seasoned writer or a newbie, this book has something for everyone.

Key Takeaways

Know Your Audience

Understanding your audience is crucial. The book emphasizes the importance of tailoring your message to the people you’re trying to reach.

Be Clear and Concise

The web is a busy place. People skim. The book advises you to get to the point quickly and avoid jargon.

The Importance of Tone

Your tone sets the mood for your content. Whether it’s formal, casual, or somewhere in between, make sure it’s consistent.

Table: Different Tones and Their Uses

ToneSuitable ForExample
FormalAcademic ArticlesResearch Papers
InformalBlogsPersonal Stories
PersuasiveSales PagesProduct Descriptions

The Writing Process

The book breaks down the writing process into manageable chunks, from brainstorming to editing. It’s not just about writing; it’s about crafting a message that resonates.

Real-Life Example

Let’s say you’re writing a blog post about sustainable living. You could start by identifying your audience (eco-conscious individuals), setting the tone (informal but informative), and then diving into the writing process. The book’s guidelines can help you create a post that not only informs but also engages your readers.

Why You Should Read “Nicely Said”

  1. Comprehensive Guide: Covers everything from the basics to advanced techniques.
  2. Practical Tips: Offers actionable advice that you can implement immediately.
  3. Expert Opinions: The authors are seasoned professionals in the field of web writing.


“Nicely Said” is more than just a book; it’s a toolkit for anyone who wants to write effectively for the web. It combines theory with practical advice, making it a comprehensive guide for writers of all levels. So, if you’re looking to up your web writing game, this book is a great place to start.

My Opinion

While the book is fairly neutral in its approach, I appreciate its emphasis on the human aspect of web writing. It’s not just about stringing words together; it’s about creating a connection with your audience. And in today’s digital age, that’s more important than ever.

Ready to become a web writing pro? Grab a copy of “Nicely Said” and start crafting content that clicks!

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